Digital Brand Refresh

As part of English Heritage’s recent rebrand, I helped to redefine their digital presence across social media, YouTube, email and podcasts. My work has been vital in positioning English Heritage as a modern, fresh and engaging brand, and ensuring quality and consistency at all brand touch points.

English Heritage
Social | Email | Branding

Instagram stories templates

I produced a set of photoshop templates to support the Social team in creating on-brand social content. This included an extensive choice of templates available in all our brand colours, using colour pairings that meet WCAG accessibility guidelines, to enable a dynamic brand presence on Instagram.

Podcast artwork

I designed a new show cover and episode artwork template for the English Heritage podcast. The clean block colour design makes the most of the brand’s vibrant red and ensures maximum legibility. The ability to replace the image in the episode artwork results in a consistent and recognisable visual identity across episodes.

Email templates

I designed templates for email marketing, focusing on creating dynamic layouts aligned to a 12 column grid with consistent text hierarchy and accessible colour pairings throughout. The result is a set of templates that enable clients to create engaging and user-friendly emails with ease.